Transformation of Business Analytics from Business Intelligence

نویسندگان

چکیده

With the development of economy, numerous techniques, tools, and concepts have appeared to fit intensive competitive market. Especially for some enterprises in retail industry, they face problem digital transformation, which requires advanced organizational strategies, business analytics technology, dynamic capabilities, value-creating actions help solve problem. This paper analyzes real cases transformation Chinese show how intelligence gradually developed into analysis it creates value business. Real experience author research resources her internship a consulting company are also shared. Enterprises often use SAP, ERP, IaaS, SaaS, PaaS build cloud services infrastructure data ware, products analytics. The effective intelligent on improve performance enterprises, can make become outstanding. In addition, difference between analytics, theoretical practical way introduced. Finally, finds significant analytical tools present future different industries, predicts general trend that might happen future. People realize impact brings their daily life.

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ژورنال

عنوان ژورنال: E3S web of conferences

سال: 2021

ISSN: ['2555-0403', '2267-1242']

DOI: https://doi.org/10.1051/e3sconf/202125303013